Women's sports popularity is growing, according to Nielsen study - Global Sport Matters

Perceptions of women's sports are changing, according to a study by Nielsen, and superstar athletes like Serena Williams are the ones leading the charge.

Ronda Rousey Archives - Global Sport Matters

The Olympics Is the Biggest Platform for Gender Equality in Global Sports

Women's sports experiencing steady growth in popularity and value - The Japan Times

The Rise Fall and Rise of Women's Sport

There is a real and growing demand for more women's sport in the UK - Nielsen Sports

Federer wants ATP and WTA to merge into one governing body

BRANDS AREN'T SITTING ON THE SIDELINES: THE SOCIAL SOLIDARITY OF SPORTS SPONSORSHIPS - Nielsen Sports

WOMEN'S SPORTS VIEWERSHIP ON THE RISE - – The Power of Total Video

Women and sport today: growth statistics - Iberdrola