Nike launches JD Sports partnership despite wider direct to consumer strategy - Just Style

Nike Inc partners with JD Sports on members-only rewards programme, which sits in contrast to Nike's direct to its consumer strategy.

Footlocker eyes over $2bn in retail sales with Adidas tie-up

Strategy Magazine // November/December 2020 by Brunico

JD Sports Retail Store Jobs Corporate Employment, 44% OFF

Nike Increased Prices Along With Everyone Else and Now Discounts

Strategy Spring 2022 by Brunico Communications - Issuu

Nike and the evolution of the direct to consumer strategy

Just Do It: What We Can Learn from Nike's $39B Marketing Strategy

Nike Expands Deals With Some Retailers Amid DTC Shift in Strategy

Data: JD Sports vs Frasers Group – two sports retail titans square