If the majority of Americans are plus sized, why do retailers not
Answer (1 of 8): The manufacturers have monkeyed with the sizes to fool women. New York fashion considers a woman who is a size 12 to be plus-sized, when, in fact, that is a normal and average size. A woman who wears a 12 is NOT fat, but they are told that they are. Since the measurements are lar
Clothing sizes - Wikipedia
Selling plus-size clothing isn't only about pleasing shoppers
Why do most clothing companies not make plus-size clothes? - Quora
Why isn't there a bigger market for plus size workout clothes? - Quora
If the majority of Americans are plus sized, why do retailers not sell more plus sizes? - Quora
If the majority of Americans are plus sized, why do retailers not sell more plus sizes? - Quora
The $20-billion plus-size fashion market is a missed opportunity
The Growing Plus-size Market Faces Mini Assortments and Few Options
Retailers Aren't Selling to Plus-Size Women
NEARLY HALF OF AMERICANS FEEL THEY CAN'T AFFORD THEIR FORMER LIFESTYLE; THREE-FOURTHS ARE SHIFTING GROCERY PURCHASING BEHAVIORS, FINDS NCSOLUTIONS
Why don't the big box stores offer for sale enough larger size men's clothing? The stores are full of s/m/l size and the XL and XXL sizes are already gone. - Quora
The $20-billion plus-size fashion market is a missed opportunity
Must-Know Plus Size Industry Statistics [Current Data] • Gitnux
