Asian Americans are nearly twice as likely to shop at Costco than the average consumer, new data says
Costco continues to dominate with Asian American shoppers. New data from Numerator revealed they are nearly twice as likely than the average consumer to shop at the wholesale giant.
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NBC Asian America on Instagram: While Asian Americans only make up 7% of the population, they comprised 10% of Costco's consumer base in 2023, according to Numerator, a market research firm that
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Asian Americans are nearly twice as likely to shop at Costco than the average consumer, new data says
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