Bodyform has ditched the blue liquid, saying it wants to confront the taboos about periods.
Bleed blue?
Bleed blue?
Laters weird blue liquid: Why a new advert shows it's time to talk about period taboos - BBC Three
Bodyform #Bloodnormal campaign - Bodyform uses red 'blood' in advert for the first time
Bodyform's new advert: Good riddance to blue liquid!
Healthy Living July 2013 by Akers Media Group - Issuu
It's time to start communicating menstruation properly and shift societal norms. Period.
Bodyform Releases Period Commercial With Actual Blood - Bodyform Blood Commercial
Bodyform's Ad Tackles Another Period Taboo: the Sleep Gap
Billie's New Campaign Shows Real Pubic Hair, And We're Here For It.
Latest Bodyform ad addresses period-related insomnia
Truck News April 2011 by Annex Business Media - Issuu
Bodyform advert replaces blue liquid with red 'blood' - BBC News
Anyone bleeding blue liquid? Yeah, we didn't think so. Our products are designed with REAL bodies in mind - as they should be. #bloodnormal, By Bodyform