When a Size 0 Isn't Really 0: The Psychology Behind Top Designers

Not quite Hollywood’s teensiest size? Don’t worry! Designers know that as Americans get bigger, so does their desire to feel thinner: "The smaller the size that fits, the more likely a shopper is to buy it".

[Mann, Traci] on . *FREE* shipping on qualifying offers. Secrets From the Eating Lab: The Science of Weight Loss, the Myth of Willpower,

Secrets From the Eating Lab: The Science of Weight Loss, the Myth of Willpower, and Why You Should Never Diet Again

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These jeans all say they'll fit a 34-inch waist. Here's why most

size 0 - スカート

Highlight, take notes, and search in the book

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How To Use the Psychology of Web Design To Influence User Behavior