Evian Water Bra

Brand-Extension Failure: Evian released a "water bra" in 2005, apparently because they thought their association with bottled water could

Assumptions and failure of the product: Water Bra

Barrel Womens Volley Zip - Up Bra Top - EVIAN – optcool

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EVIAN Mineral Facial Spray

Boobie bags' and tampon wrappers offer a cheap way to smuggle

Compare prices for Evian across all European stores

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Brand Strategy: Why The Evian Water Bra Never Took Off

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