Duluth Trading gets cheeky with its new underwear store at the Mall of America - InForum

MINNEAPOLIS — When an underwear store opens in 2019 with a "Museum of Man" inside, it can only mean Duluth Trading Co. is up to something again.
MINNEAPOLIS — When an underwear store opens in 2019 with a Museum of Man inside, it can only mean Duluth Trading Co. is up to something again.

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Duluth Trading Co. is opening a Museum of Man Area and Underwear Shop in the Mall of America - Minneapolis / St. Paul Business Journal

Duluth Trading TV Commercial: Buck Naked Underwear

Duluth Trading Company - With underwear this comfortable and lively getting over the mid-week hump is no sweat (no pinch and no stink either!) Go Buck Naked and get over the hump!