Forget Yeezy season, we've officially entered the era of Yeezy
The Now and Next of Ye's Beefs with adidas and GAP
Kanye West Lost Adidas Deal After Executives' 2-Minute Call: Report
New Adidas CEO says Kanye West is the most creative person in the Fashion Industry : r/yeezys
Kanye West Expands his Athleisure Line: Signs A Million Dollar
Adidas Can't Freeze Ye's $75 Million Yeezy Marketing Payment - BNN
The Collaboration Between Kanye West and Adidas: How It Began
Beyonce, Adidas team up to create shoes, clothing and Ivy Park
Circularity as damage control: Tackling the Yeezy stock problem
Kanye West and Gap have billion-dollar ambitions for Yeezy deal